February 2024 Newsletter

Oztent invites you to come and join us at the Australian Adventure Expo

Get ready to immerse yourself in adventure as OZTENT takes centre stage again at the Australian Adventure Expo for 2024! We’re excited to invite you to join us for an unforgettable experience where we all come together to celebrate the outdoors and the new and exciting products we have in store for you.
Not only will we have all the gear we know you love like the 30-Second Tent or the comfiest camp chair you’ve ever sat in but this year we will be bringing along some newly released products. Be among the first to catch a glimpse of our latest products as well as our new Traveller Range – Built tough for those rough, off-road adventures.
For those of you who attended last year would’ve seen our epic OZTENT wall and what it can look like in store. This year the wall will be back, but bigger and better with some in-store POS options and some great deals on offer. We can’t wait to chat to you about all things VM as well as some handy tips and tricks about how you can display our products in store. In true OZTENT fashion we have something a little extra for you this year with our 30-Second Tent Competition – You think you’ve got what it takes to setup the tent faster than anyone else? Show us what you’ve got for your chance to win a prize!
We can’t wait to see you all there!
Team Oztent

Outback Tracks – World Class Anchoring Solution

For many Australians, embracing outdoor adventures is an integral part of life. Yet, anchoring caravan awnings, tents, gazebos, and outdoor shelters often poses a challenge. Outback Tracks, offers world-class anchoring solutions featuring the renowned Ground Dog stainless steel screw-in pegs, available individually or in convenient kits.

One of our standout products is the Caravan Rollout Awning Anchor Kit, renowned for its popularity and ease of use in securing awnings. By facilitating a quick vertical drop of the awning leg and detaching it from the side of the caravan, it creates a clear pathway around the caravan, eliminating the need to navigate around angled legs, or bumping heads when ducking. Additionally, the vertical placement of the awning leg enhances visibility, allowing users to fully immerse themselves in the surrounding environment.

Key benefits and features of the Caravan Rollout Awning Anchor Kit:

Offers various setup options for the awning:
• One leg free-standing vertically, with the other attached to the caravan
• Both legs free-standing vertically
• Both legs attached to the caravan

To secure the awning leg in its vertical position, use the unique anchor plate along with two Ground Dog screw-in pegs, which are screwed into either side of the plate. In cases of windy weather or additional anchoring needs, uses the High Viz bright orange Tie Down Straps. These straps are designed with safety in mind, anchoring vertically to mitigate any potential trip hazards.

Included in the Rollout Awning Anchor Kit:
• 4 x Ground Dog screw-in pegs with Wing Collars
• 2 x Ground Dog screw-in pegs with Hook Collars
• 2 x Awning Anchor Plates
• 2 x High-Visibility Tie-Down Straps
• 2 x Safety Springs
• 4 x Awning Hooks
• 1 x 19mm Socket & Drill Adaptor
• 1 x Canvas Bag

We invite you to visit us at stand #B3 at the Australian Adventure Expo 2024, to experience first-hand the quality of our products and meet our team dedicated to providing first-class service. At Outback Tracks, we strive to make outdoor adventures safer, more enjoyable, and hassle free.


NEW! Victorinox, NEBO and Zippo from Sheldon & Hammond


Being the original creators of the Swiss Army Knives, you cannot go wrong with Victorinox. The Huntsman pocket knife is the ultimate tool for the outdoors, featuring tools that make it perfect for various activities such as climbing, hiking, and camping. With its 15 functions and essential tools like scissors and a wood saw, this Swiss-made pocket knife enables you to easily saw wood and cut ropes. Whether venturing off the beaten path or disconnecting from the digital world, the Huntsman is the ideal companion in your pocket.


Meet the NEBO Galileo 1000 Flex – your compact powerhouse of illumination. This versatile lantern offers 1000 lumens of brilliance with five different modes, lighting up any situation. With both 360° and 120° spotlight capabilities, this rechargeable device ensures illumination tailored to your needs. With its rugged design and versatile functionality, stay illuminated and connected wherever your adventures take you.


Introducing Zippo Mag Strike: the ultimate companion for outdoor adventures. With its innovative ferrocerium rod and striker, it delivers precision sparks to ignite fires effortlessly. Reusable, durable, and lightweight, it’s designed for the modern explorer. The textured grip ensures a secure hold, while the solid triangular body and ultra-sharp blade provide unmatched precision and firepower. Whether you’re camping in the wilderness or gathering with friends, Mag Strike is always ready to ignite every adventure with ease.

KEA Outdoors launches its range of innovative outdoor accessories to help Australians better prepare for their next adventure

The outdoor accessory & equipment category is one that has largely been devoid of fresh new brands over the past few decades and that is about to change with the launch of Wanaka, New Zealand based KEA Outdoors in the Australian market.

KEA Outdoors was founded 3 years ago by former Fly Fishing guide Matt Butler and offers a range of outdoor gear covering First-Aid/Survival, Tools and Camp Kitchen. The business was launched through crowdfunding site Kickstarter in 2021 and has since shipped over 7000 orders around the world. It is currently also listed in several retail locations in both NZ & Australia and is looking to expand their offering into new retail partners.

The KEA product range has been designed to remove the uncertainty for the every-day adventurer and make preparing for the outdoors easy to understand. Regardless of the activity, KEA wants to provide customers the guidance and choice to pack just what they need to suit their specific adventure, allowing them to explore with confidence.

The core range is based around the ‘KEA KIT | Outdoor Survival System’. This modular and organized ‘build-your-own’ style survival kit gives customers the freedom to choose what is right for them and essentially build their kit ‘on the shelf’. With a range of kits and gear to pack them, this is the perfect choice for retailers looking to provide a complete first-aid/survival offering in one place.

KEA Outdoors now has their entire range available for shipping from their Melbourne DC and is interested in discussing new retail listings with strategic partners. They will be exhibiting at the Australia Adventure Expo Stall A14, and look forward to introducing you to the range.

Wildair Outdoors – Meet Markus Wiesbock on stand B21

Passion-Driven Development in Harmony with Nature – GRÜEZI BAG

For over 35 years, product developer and founder Markus Wiesböck has been immersed in the world of sleeping bags. His training was dual-faceted, delving into both the developmental aspects of the industry and sales, enabling direct engagement with customers. With a fervor for travel, Markus refined his products down to the smallest detail.
Markus Wiesböck discovered through numerous tests that “Nothing is as good as nature.” In these trials, he found that no synthetic fiber is as delicate as down, providing unparalleled insulation. Wool, on the other hand, is a true wonder, acting like a natural air conditioner. Initially, Markus thought more wool equaled better insulation. However, extensive testing revealed the precise balance of wool and down necessary. Too much wool could even result in cooler conditions, while too little could lead to overheating. Additionally, combining wool and down for washable insulation posed a challenge. This intricate balance was successfully achieved with the new DownWool insulation.
Further tests were conducted with silk, wood, kapok, and more. Over the years, Markus Wiesböck became an expert in natural insulation, earning over 30 awards, including Product of the Year, bestowed by a jury from 16 countries, as well as various ISPO and Sustainability Awards
Markus’ dedication extends beyond insulation. Every detail of my products is dear to me. Starting with a specialized zipper design for improved ventilation, to the compartment for pillowcases, anti-slip strips for safer placement on the sleeping mat, and the unique 3D mosquito domes on the hood, among many other features.
He thinks beyond the fibers. Even the choice of colors considers their non-toxic decomposition impact on the environment. The impregnations are made from bio-based raw materials, and, of course, all fabrics are recycled.
When I do something, I do it right, even if it means swimming against the current. In the case of sleeping bags, for instance, everyone is fixated on weight, making them tighter and shorter. In the sleep lab, Markus recognized that a sleeping bag needs a certain length and width for optimal sleep. If it’s too tight, a leg can’t be extended, the hip can’t relax, and sleep becomes restless. I develop products that are beneficial to the body. What’s the point of saving 100g if it hinders a good night’s sleep?
Markus is a development machine. In recent years, up to 10 innovations have been added to his product line each year. I’m bursting with ideas. When I write a book, it’s the same. I write quickly because I want to know how the story ends. It evolves as I write.

Meet First Time Exhibitors – Didgeridoonas

Beginning in 1995, with just two sewing machines, two people with a dream, and a casual seamstress. After initially directing our business towards the retailing and manufacture of doonas, we were inspired by woolgrower friends in Western Queensland to design products that utilized the numerous strengths of Australian wool.
Our products are designed to last a lifetime. By using the very best materials such as pure Australian wool, a durable oilskin fabric, strong leather handles and the toughest stitching we could find, we’ve created an extensive range of products which we are truly proud of.
Didgeridoonas® products are sold through selected stockists across Australia and we proudly export to a growing number of countries around the globe. Many Australian and International companies also use our products to promote their businesses.
Didgeridoonas has grown to become a well-loved and trusted Australian brand. With manufacturing roots in Fiji, Didgeridoonas proudly supports our island neighbour with job opportunities and charitable programs that help alleviate widows and poverty-stricken communities. A thoughtful company with over 25 years of innovation and development, Didgeridoonas embraces style, utility, and excellence with every product.
For further information on our product range, Didgeridoonas® direct and we will be happy to send you the new Product Brochure detailing the latest range.

See what’s new from TONIC on stand A7

The Tonic BLAQ metal frame Offers a style that’s modest and extremely comfortable with its silicon nose pads and spring hedges making them easy to put on and take off including its rubber Temple tips insuring anti-slip ,available in our slice Lens with the feeling of substance and quality that will cut through all the glare and increasing clarity no matter what activity you’re involved in, with a lens option of a glass photochromic copper or Grey lens you will see what you’re missing tonic Eyewear.

muk mat looking for stockists, visit stand A10

Help! We can’t keep up with demand! As Australia’s favourite grass mat for outdoor lovers, we’re swamped with customer enquiries looking for muk mats in their area. That’s why we’re looking for awesome new stockists to join our family.
Meet our friendly team at the Expo and let’s chat about how we can send customers your way so they can focus on the adventure, not the muk! See you there.
P.S. Our customers are searching high and low for us. Be their hero and get muk mat! The Original and Best Grass Mats for adventure lovers.

See a huge range including Seawool on the XTM stand

Seawool®, sustainable textiles from the land and the sea.
Post-consumer waste is repurposed into XTM outdoor apparel by upcycling it into
the fibre, Seawool®. A blend of ground oyster shells and recycled PET plastic
bottles. The properties of Seawool® are like those of wool. Seawool® is
antibacterial, anti-static, moisture wicking, and thermoregulating with quick drying
capabilities and a soft hand feel. A performance-enhancing fabric giving new life to
single-use waste.
Product details:
XTM Performance
Milanesia 1/4 Zip Neck Ladies Seawool® Fleece
RRP. $ 99.99 AUD

New products on the Cranky Croc stand

Visit new exhibitor Jobe on stand C4

Jobe has been helping get people on the water since 1974. Starting as a pioneer in water skis, the brand is now locally owned and operated, and offers the broadest range of premium, yet accessible, products across watersports. Everything from inflatable kayaks, to life jackets, stand-up-paddle boards, watershoes and apparel, and towables. Plus much more.

During the 2024 Australian Adventure Expo, Jobe will feature several of their category-leading products including the range of Manta self-inflating water mats. Starting at $349.99, the Manta reinvents the traditional foam lily pad, compacting down to a small carry/store bag, has 4 anchor points for mooring, and comes with the ability to quickly connect to other Jobe products to create the ultimate mini aqua park. It’s the perfect product for the lake, river, or backyard pool.

See it for yourself here: youtube.com/watch?v=A0dUTY1IQlU

Specifically designed for use in or around the water, Jobe’s range of Discover watershoes feature an exclusive sole for optimal water drainage and plenty of grip. With lightweight, quick-drying fabric, and a proven ergonomic fit for comfort when wet, the range starts from $74.99. Great for use on the SUP, in the Kayak, or a stroll on the beach!

With over 40 different designs and shapes, Jobe offers the most complete range of towables in the industry. Backed with a 3-year warranty, and starting from $149.99, Jobe’s range feature durable double-stitched nylon covers, and a thick PVC inner. We’ve never seen someone unhappy riding a towable!

Check out the range here: youtube.com/watch?v=vzUSC9IEafk&t=1s

With an extensive range of floating and polarised sunglasses, glasses, and googles, Jobe has the perfect pair for whatever fit, or usage is out there. Our Knox glasses at $69.99 feature a UV 400 rated lens, and adjustable head strap. Never lose a pair on the water again!

Check out the complete range of Jobe watersport products at stand C4. For more information, feel free to reach out to Matt Ng.

Email: matthewng@jobesports.com.au

Office: 02 9025 3059

Mobile line: 0400 041 387

Gerber Tools Takes Centre Stage

Gerber Tools, the internationally renowned brand synonymous with quality and innovation in the outdoor gear and accessories industry, is thrilled to announce its participation in the highly anticipated Australian Adventure Expo 2024. Held at the iconic Melbourne Exhibition Centre on February 28th and 29th, this event promises to be an adventure enthusiast’s dream come true.
Gerber Tools is poised to make a grand entrance into this year’s Australian Adventure Expo, targeting trade buying attendees from the Outdoor, 4X4, Hunting, and Fishing sectors. This will be an exceptional opportunity for professionals and adventure enthusiasts alike to witness Gerber’s latest and most exciting offerings for the year 2024.
Key highlights of Gerber’s presence at the expo include:

  1. Exclusive Preview of 2024 Releases: Gerber Tools will be showcasing its entire range of 2024 releases, offering attendees a sneak peek at the cutting-edge tools and equipment that will define this year’s outdoor experiences. From state-of-the-art knives to multi-tools engineered for precision, Gerber’s dedication to pushing the boundaries of design and functionality will be on full display.
  2. Comprehensive Product Lineup: Gerber Tools takes pride in offering a comprehensive range of products, and the expo will serve as the ideal platform for attendees to explore and test Gerber’s extensive catalogue. From versatile camping accessories to compact multi-tools designed for convenience and reliability, there’s something for every adventure enthusiast.
  3. Show-Exclusive Deals: For attendees looking to elevate their outdoor gear game, Gerber Tools has lined up special deals and offers that will be available exclusively at the Australian Adventure Expo. These deals include discounts on select products, limited-edition merchandise, and more. It’s a chance to acquire Gerber’s high-quality gear at unbeatable prices.
  4. Merchandising Displays: Gerber Tools is committed to providing retailers with the best merchandising solutions, and the expo will feature the latest and most innovative displays designed to enhance the in-store shopping experience. Attendees will gain valuable insights into creating eye-catching displays that drive sales.
  5. Opportunities for 2024: Gerber Tools will be providing attendees with a glimpse into the company’s future plans and product roadmap. Retailers and partners can expect to learn about exciting sales opportunities and new ranging options that will help them thrive in 2024.
    Grant Fraser, National Sales Manager at Gerber Tools, said: “The much anticipated Australian Adventure Expo 2024 is a prime opportunity for us to connect with our valued trade partners and outdoor enthusiasts. We’re proud to be at the forefront of innovation in the industry, and we can’t wait to share our latest offerings and insights with attendees.”
    As Gerber Tools continues to set the standard for quality and functionality in outdoor gear and accessories, the Australian Adventure Expo 2024 is your chance to experience the very best that this iconic brand has to offer. Join us at the Melbourne Exhibition Centre on February 28th and 29th for an adventure-packed showcase like no other.
    For more information about Gerber Tools and their participation in the Australian Adventure Expo 2024, please visit [https://www.ausadventureexpo.com.au or contact Len Coulson at AFN Fishing and Outdoors 03 97298788.

See SUPEX on stand B2

For 50 years, our family’s love for the great outdoors has driven Supex, a brand born from our genuine passion to equip fellow adventurers with top-notch gear. It all started when Grandpa bought a metal fabrication company in Sydney back in ’73. He started sharing creations designed for his own adventures, quickly transforming the business into one of Australia’s top camping, RV, and caravan brands. Three generations later, we continue to inspire and support adventurers and explorers with gear — and advice — they can trust. Now based in Goulburn, NSW, we’re still proudly Aussie owned-and-operated.

At AAE 2024, we’re excited to showcase our new look and feel, with a refreshed brand that captures who we are and takes you and your customers on a journey. You’ll find classic camping gear that’s stood the test of time alongside innovative new products that help everyone build their best adventure. We understand the outdoors — the challenging landscapes and ever-changing weather — and that’s why our gear, endorsed by experts, is crafted to endure whatever your adventure throws at it.

Paleblue – Introducing a smarter way to recharge

Bluemouth Interactive have partnered with Paleblue to bring their tech driven, lithium-ion, smart USB-C rechargeable battery solution to Australia.

Paleblue not only offers a great product solution for a huge issue facing our environment, but it also offers consumers a better battery solution for long term performance and cost savings.
Not only are rechargeable batteries the right thing to do for the planet, but it’s the economically smart thing to do.
Paleblue introduces a new rechargeable battery tech solution, that removes the current barriers to more sustainable solutions.


In Australia alone, over 1 million batteries are thrown away every day. One Paleblue smart USB-C rechargeable battery can replace over 1000 single use alkaline batteries.

 Over 1 million batteries single use batteries are sold every day in Australia
 Over 90% of these are put into landfill, leaking hard metals and toxins into our environment
 1 Paleblue battery can replace 1000+ standard single use batteries

Built for adventure, perfect for home. Designed and tested for the performance you need; with the convenience you want. Quick charging by USB, in the field, in a tent, in your truck, or back at home, you’ll save time, money and waste. Welcome to the reusable revolution!

Bluemouth Interactive are exclusively distributing Paleblue to Australia

Available now paleblueearth.com.au

See Teton Sports on stand C17

The Wildflame Outdoors team are excited to showcase our expanded TETON Sports range of products at AAE including tents, cots, sleeping bags, camp blankets, pillows, and back packs and hydration packs. The TETON range has proven extremely popular thanks to:

  • Outstanding product design and quality
  • Lifetime warranty
  • Lightweight and convenient built with easy adventuring in mind
  • Competitive price point
  • Exciting range of bright colours that are fresh and appeal to all customers
  • Excellent in store merchandising solutions that entice customers to purchase in store

Some of the new products we are showcasing include:

  • Day Packs and Hiking Packs – Completely re-engineered with a simplified, intuitive design and fresh materials and features, our new Numa and Signal packs are attractive, functional, and affordable, everything you’re looking for in your next pack.
  • Camp Blankets – Extra warm, extra comfy, and in an array of earthy jewel tones that have us daydreaming about adventuring in the outdoors, these go-anywhere travel blankets are the first thing we toss in the car when packing for the next getaway. They’re a must for camping trips, sporting events, beach days, and definitely outdoor concerts come festival season.
  • Hydration Packs : Both our Oasis (18L and 22L) and Trailrunner (2L) ranges provide the perfect size for all sizes of outdoor hikes or runs. In a gorgeous range of colours these are for every type of outdoor enthusiast: the outdoor fitness nut who craves running through the serene tree-lined wilderness, mountain biking down hectic terrain, paddling across waves or for the not so intrepid urban adventurer who settles for neighbourhood pavements (including distracted drivers, and the occasional stray dog!).

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